HYROX x FIBO: The Ultimate Fitness Experience

(c) HYROX

Are you ready to challenge yourself and push your limits? HYROX, the global sport-lifestyle brand, is taking over the FIBO, the world's leading trade show for fitness, wellness, and health, from April 13-16, 2023, in Cologne. This is the first time that HYROX will be showcasing its fitness movement in its own hall, with an additional HYROX Fitness Race on April 15 and 16.

Partnering with FIBO, HYROX is committed to promote physical activity and encourage a healthy and active lifestyle. With the collaboration, FIBO expands its interactive sports offerings, granting an entire hall of the Cologne fairgrounds to an exhibitor for the first time ever. Covering more than 10,000 square meters, HYROX presents the concept behind the fitness movement and hosts a comprehensive fitness race that takes place in various events worldwide, making it the largest live event ever to be held at the FIBO.

Challenging, thrilling and designed for anyone who enjoys a good workout

The HYROX Fitness Race is a challenge that tests participants' endurance and strength, as they complete eight one-kilometer run intervals and various workouts. This motivates participants and turns classic fitness exercises that are typically done solo into an exciting competition. The exercises are designed to be challenging, but are also achievable for anyone who enjoys working out. The participant who completes the race the fastest will win.

"We created HYROX for those who want to try something new or prove their physical fitness. What sets us apart is the motivating competitive atmosphere that we offer at our events and the combination of training methods that are typically done solo,” explains Moritz Fürste, former world hockey player and co-founder of HYROX. The structure and precise timing of the events are always identical, ensuring that the conditions are the same for everyone. "We are thrilled to be the first exhibitor at FIBO to have an entire hall and to offer visitors a live experience of our concept,” he added.

Secure your ticket now

The HYROX Fitness Race at FIBO is already selling fast, but tickets are still available for those who want to join in on the ultimate fitness experience. Also, participants will receive a weekend pass to the entire FIBO fitness fair. Every FIBO ticket also offers the chance to attend the HYROX event as a spectator for free.

In addition to the Fitness Race, the first Official HYROX Gym Relay Championship will take place on April 16. This new event allows gym members to participate as a team and compete against other gyms for the title of the fittest gym in the world.

Don't miss your chance to participate in the ultimate fitness experience at FIBO with HYROX. Buy your tickets now and join the movement towards a healthier and more active lifestyle.